Creator of the first Android Tablet, Archos is an innovator in the Android tech industry. Unfortunately, Archos fell off the radar shortly after the product’s release due to their inability to fulfill review requests. Archos approached MBA to create and implement a public relations strategy that served to improve industry relations, launch new products and secure media coverage for the upcoming CES trade show.
Max Borges Agency helped place Archos back on the map through press releases and a full meeting schedule for the company at CES. Given only a month to prepare for the event, MBA confirmed more than 95 meetings with key media members and secured over 80 media hits during the show. Initially only hired on a project basis, Archos was in awe of the results achieved by MBA, which prompted them to sign as a full-time client.
Check out the full Case Study: ARCHOS case study
For additional technology pr information on Archos, please visit http://maxborgesagency.com/oldsite/client/archos/ .
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